How
effective is the combination of your main product with ancillary texts?
After
constructing my music video i aimed to use similar conventions within the
ancillary task (digi pack and magazine advert) in order to create a sense of
continuity between both production to create a recognizable brand which an
audience could associate with the artist.
-One
way a established a link is the use of recurring sunsets in my main production,
to link to the sunset on the back cover of my digipack, although i did not use
a screen shot directly from my video i ensured the photo would resemble the
clips of the sun within the music video. This gives the audience the concept of
the sun and sky to associate with the relaxed feel of the music.
- Another link i made between the main production and the ancillary task is the continuing influence of impressionism and absurdist art movements. The background image for my album cover, as well as inside panels were inspired by various art movements, as well as an aim to promote the music, removed from promoting a sellable persona of the artist. The impressionist movement, as spoken about above influenced my album cover equally to my main production, with the expressive use of colour. However artist Leonid Afremov (work shown below) was my biggest influence.
Leonid Afremov |
- I attempted to utilize paint and colour like this, and did so by creating my own paint of wooden block (which is what my front cover image is made from (see print production posts for evidence)) however I am not talented with a paint brush and needed to show technical skills within my production. I therefore inspired by impressionism and Afremov to take a photo of my paint on wooden block and then further manipulate the image on Photoshop to crate layers and colours and things that were not in the original image, making it rather unique, which I feel is an important selling point of the album cover.
Turner |
panel 3 |
screen shot inspired by turner |
panel 2 |
-I wanted my print productions to look like something, but still nothing
that can be rational conceived so as to get people to look closer where the
clear font draws them to the artist. This leaves the print productions open to
interpretation by audience more so, as was the aim with the music video,
therefore this aim is another link between the two production process's.
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